Sunday 5 January 2014

Mission and Vision Statements - Who Cares and Why Bother?



Last week a church leader emailed me asking what documents were important for his church to have in place. He listed as examples: a mission statement, a vision statement, a statement of faith, core values and an employee manual. I began by answering "yeah sure; whatever works for you". However I had the feeling he expected more, and justifiably so. Following is some of what I sent to him.

Various organizational documents are like having a Twitter account, being on LinkedIn, having a family budget or a personal mission statement; if it works for you go ahead. But don’t have them just because someone else thinks you need them or some other organization has them.

Start by asking yourself "why do we want these statements or documents; what purpose do they serve”? If no one but the staff knew what the mission statement was, would you still have it; and if you did have it would any employees remember what it was? Does a vision statement guide your short-term and long-term plans? Does your statement of faith remind you about what you believe or does it let others know what you believe? Are your core values generic to any church or specific to yours? Is a mission statement necessary because all missional churches have one? Do you feel pressured to have a vision statement because all progressive churches have one? Do you post it on your website so that people interested in attending your church are so gripped by your mission statement that they will want to begin attending your church? Do you have so few employees that virtually all information and expectations are intuitive? Will potential attendees catch the vision of your church and wanted to be part of it? Do your core values include the Bible, prayer and missions or do they include values which describe your church in ways which are distinct from other churches?

      I am a writer; writing things down often serves to help me answer my own questions or articulate my ideas; (thus this blog). I have a personal document to which I refer regularly because it helps me to know what to say yes or no to. Part of it states I desire clear, short-term, measurable assignments rather than assignments that are open ended or vague. That statement is for my benefit; not for the benefit of anyone else. As such when I am asked if I would like to do something, be part of something or take on some task, I run it through the above grid.  So while I am in favour of writing things down, it is only necessary to the extent that it is either helpful for me, informative for someone else, or both.

      The same applies to your church, charity or mission agency. If it helps to provide definition, direction or information, write it down.  If you aren’t clear about it, ignore it.

      Who cares and why bother? If you can answer the who and the why…write away.